This privacy policy sets out how ACAI Outdoorwear uses and protects any information that you give ACAI Activewear when you use this website.

ACAI Outdoorwear is committed to ensuring your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, you can be assured it will only be used in accordance with this privacy statement.

ACAI Outdoorwear may change this policy by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

Updated: 20 May 2022

ACAI Outdoorwear is a limited company incorporated and registered in England and Wales with the company registration number 10024846 with a registered office at Military House, 24 Castle Street, Chester, CH1 2DS. ACAI trades from Unit 10 Holland Park, Factory Road, Sandycroft, CH5 2QJ.

ACAI is the data controller for the purposes of GDPR. This policy (together with our website terms of use and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

By visiting the Service you are accepting and consenting to the practices described in this policy. We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from




Personal Data

Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).


Usage Data

Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).



Cookies are small pieces of data stored on a User’s device. A list of cookies can be found at the bottom of this page.


Data Controller

Data Controller means a person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be, processed. For the purpose of this Privacy Policy, we are a Data Controller of your data.

Data Processor (or Service Providers) Data Processor (or Service Provider) means any person (other than an employee of the Data Controller) who processes the data on behalf of the Data Controller. We may use the services of various Service Providers in order to process your data more effectively.


Data Subject

Data Subject is any living individual who is the subject of Personal Data.



The User is the individual using our Service. The User corresponds to the Data Subject, who is the subject of Personal Data.


Information Collection And Use

We collect several different types of information for various purposes to provide and improve our Service to you. We will collect Personal Data from you through the Service or through communication with us by phone, email, post or otherwise. It includes information you provide when you register to use the ACAI website, place an order on our website and when you report a problem with our Website.


Types of Data Collected


Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Address
  • Phone number
  • Financial and credit card information
  • Cookies and Usage Data

    Usage Data

    We may also collect information on how the Service is accessed and used (“Usage Data”). With regard to each of your visits to our Website we will automatically collect the following information: Technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform. Information about your visit, including the full Uniform Resource Locators (URL), clickstream to, through and from our Website (including date and time), products you viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), methods used to browse away from the page, and any phone numbers used to call our customer service number.


    Tracking Cookies Data

    We use cookies and similar tracking technologies to track the activity on our Service and hold certain information.

    Cookies are files with small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyse our Service.

    You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

    Examples of Cookies we use:

    Session Cookies

    We use Session Cookies to operate our Service.

    Preference Cookies

    We use Preference Cookies to remember your preferences and various settings.

    Security Cookies

    We use Security Cookies for security purposes.

    We might, from time to time, use both session and persistent cookies as well as Google Analytics and other third party cookies. The Google Analytics privacy policy can be read here:


    Use of Data

    ACAI Outdoorwear Limited uses the collected data for various purposes:

    • To provide and maintain our Service
    • To carry out our obligations arising from any contracts entered into between you and ACAI and to provide you with the information, products and services that you request from ACAI
    • To notify you about changes to our Service
    • To provide you with information about other goods and services we offer that are similar to those that you have already purchased or enquired about
    • To provide you, or permit selected third parties to provide you, with information about goods or services we feel may interest you
    • To allow you to participate in interactive features of our Service when you choose to do so
    • To provide customer support
    • To gather analysis or valuable information so that we can improve our Service
    • To monitor the usage of our Service
    • To ensure that content from our Website is presented in the most effective manner for you and for your computer
    • To detect, prevent and address technical issues and keep our Service safe and secure

      Retention of Data

      ACAI Outdoorwear Limited will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. ACAI Outdoorwear Limited will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.


      Transfer of Data

      Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction. If you are located outside United Kingdom and choose to provide information to us, please note that we transfer the data, including Personal Data, to United Kingdom and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer. ACAI Outdoorwear Limited will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organisation or a country unless there are adequate controls in place including the security of your data and other personal information.


      Disclosure Of Data

      Legal Requirements

      ACAI Outdoorwear Limited may disclose your Personal Data in the good faith belief that such action is necessary to:

      • To comply with a legal obligation
      • To protect and defend the rights or property of ACAI Outdoorwear Limited
      • To prevent or investigate possible wrongdoing in connection with the Service
      • To protect the personal safety of users of the Service or the public
      • To protect against legal liability

      You agree that we have the right to share your personal information with selected third parties including:

      • Business partners, suppliers and sub-contractors for the performance of any contract we enter into with you
      • Analytics and search engine providers that assist us in the improvement and optimisation of our Service
      • Credit reference agencies for the purpose of assessing your credit score where this is a condition of us entering into a contract with you
      • In the event that we sell or buy any business or assets, in which case we will disclose your personal data to the prospective seller or buyer of such business or assets
      • If ACAI or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.

        Security of Data

        The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure.

        While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.


        Your Rights

        ACAI Outdoorwear Limited aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data. You have the right to ask us not to process personal data for marketing purposes. Whenever made possible, you can update your Personal Data directly within your account settings section. If you are unable to change your Personal Data, please contact us to make the required changes. If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.

        In certain circumstances, you have the right:

        • To access and receive a copy of the Personal Data we hold about you
        • To rectify any Personal Data held about you that is inaccurate
        • To request the deletion of Personal Data held about you

        You have the right to data portability for the information you provide to ACAI Outdoorwear Limited. You can request to obtain a copy of your Personal Data in a commonly used electronic format so that you can manage and move it. Please note that we may ask you to verify your identity before responding to such requests.


        Storage of Personal Data

        The data that we collect from you may be transferred to, and stored at, a destination outside the European Union (“EU”). It may also be processed by staff operating outside the EU who work for us or for one of our suppliers. This includes staff engaged in, among other things, the fulfilment of your order, the processing of your payment details and contact form and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

        All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted using SSL technology. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

        Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our Website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.


        Service Provider

        We may employ third party companies and individuals to facilitate our Service (“Service Providers”), to provide the Service on our behalf, to perform Service-related services or to assist us in analysing how our Service is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.


        Links To Other Sites

        Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.


        Children’s Privacy

        Our Service does not address anyone under the age of 13 (“Children”). We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.


        Changes To This Privacy Policy

        We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.


        Access to information

        You have the right to access information held about you. Your right of access can be exercised in accordance with the legislation.


        Contact Us

        If you have any questions about this Privacy Policy, please contact us:

        By mail: ACAI Outdoorwear, Unit 10 Holland Park, Factory Road, Sandycroft, Flintshire, CH5 2QJ


        List of cookies we collect

        The table below lists the cookies we collect and what information they store.


        CART The association with your shopping cart
        CATEGORY_INFO Stores the category info on the page, that allows to display pages more quickly
        COMPARE The items that you have in the Compare Products list
        CURRENCY Your preferred currency
        CUSTOMER An encrypted version of your customer id with the store
        CUSTOMER_AUTH An indicator if you are currently logged into the store
        CUSTOMER_INFO An encrypted version of the customer group you belong to
        CUSTOMER_SEGMENT_IDS Stores the Customer Segment ID
        EXTERNAL_NO_CACHE A flag, which indicates whether caching is disabled or not
        FRONTEND You sesssion ID on the server
        GUEST-VIEW Allows guests to edit their orders
        LAST_CATEGORY The last category you visited
        LAST_PRODUCT The most recent product you have viewed
        NEWMESSAGE Indicates whether a new message has been received
        NO_CACHE Indicates whether it is allowed to use cache
        PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history if you have asked the site
        POLL The ID of any polls you have recently voted in
        POLLN Information on what polls you have voted on
        RECENTLYCOMPARED The items that you have recently compared
        STF Information on products you have emailed to friends
        STORE The store view or language you have selected
        USER_ALLOWED_SAVE_COOKIE Indicates whether a customer allowed to use cookies
        VIEWED_PRODUCT_IDS The products that you have recently viewed
        WISHLIST An encrypted list of products added to your Wishlist
        WISHLIST_CNT The number of items in your Wishlist